We work in understanding and predicting customers' behavior, defining their segmentation, managing their loyalty, minimizing their churn and incorporating their demands and emotions in the product design.

We develop sales forecasts, detect their key factors and increase the effectiveness of commercial actions.

We help creating products and processes that meet customer needs by identifying cause-effect relationships, reducing the uncertainty in the design (robust products and processes using Taguchi), and implementing Kansei engineering for emotional driven designs

We use real-time data generated by distributed machine parks to manage them, group them according to their features (clustering) and optimize their operation.